{"id":859,"date":"2026-02-13T12:44:00","date_gmt":"2026-02-13T12:44:00","guid":{"rendered":"https:\/\/pica.digital\/?p=859"},"modified":"2026-02-18T09:20:47","modified_gmt":"2026-02-18T09:20:47","slug":"test","status":"publish","type":"post","link":"https:\/\/pica.digital\/en\/test\/","title":{"rendered":"Social Media is the New Search Engine"},"content":{"rendered":"\t\t
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1. Social Media is the New Search Engine<\/h3>\n

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In 2026, engineers and buyers content to. If your caption is just „Check out our new post!“ you’re invisible to search.<\/p>\n

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2. „Human-Led“ Over „Brand-Led“<\/h3>\n

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People trust other people more than they trust logos.<\/p>\n

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        • The Tip:<\/strong> Instead of only posting from the PICA Manufacturing<\/strong> page, have your engineers or leadership (like Pascal Delloue, who I see writing your blogs) post from their personal LinkedIn profiles.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

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            • Action:<\/strong> Have them share a „behind-the-scenes“ photo of a complex board or a quick 30-second video explaining a common design mistake. Then, the company page can „Repost with thoughts.“<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n

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              3. Use the „Education Loop“<\/h3>\n

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              Since you already have a great blog, don’t just post the link once and forget it.<\/p>\n

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